Thursday, October 11, 2012

Etsy is benefitial for small artsy busiesses

Etsy "provides a marketplace for crafters, artists, and collectors to sell their handmade creations, vintage goods, and crafting supplies" and can be benificial for small, art based businesses (Lempereur, 2012).  Etsy can help creative art businesses get started, can help introduce products into the internet world, and businesses can get non-internet business opportunities.

Etsy can help a business get started, and they make it easy.   Etsy's website's layout is very user friendly.  The site is very straightforward in the way that a new business owner is guided through a step by step setup.  Picking up on the website is easy and a business owner can have their shop set up within minutes.

Etsy is a great source for an art business to get its art products into the internet world.  Word spreads quickly on the internet, and Etsy is an excellent starting point for products to get more well known.  Etsy is more than a marketplace, it is a community.  Etsy brings in a large audience which makes promoting products an easier task to do.  Etsy makes it very easy for people to buy products, favor products, and favor shops.  Once an item or shop is favored, it then becomes more popular and available for other people to see.

Etsy can provide a business with physical world opportunities.  People are constantly looking on Etsy for vendors for boutiques and shows.  Those people search on Etsy for shops that are nearest to them. Once those people find a vendor near them, they then start contacting the vendor.  So many opportunities are available for art businesses.  Art businesses just have a hard time finding those opportunities, and that is where Etsy comes in.  Etsy makes the possibilities endless.

Small art based businesses can benefit highly from putting their products on Etsy.  Etsy's website can help businesses get started, can help introduce the business's products into an internet market, and gives businesses real world opportunities.  Etsy is a great tool that art based businesses should take advantage of.

Sources
Gaebler
Wahm

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